As a Malaysian, one of my favourite things is being able to celebrate various festivals and holidays. In fact, Malaysia has multiple public holidays (up to 20 days of public holidays) in a year. As usual, every festive season presents a golden opportunity for businesses to spread brand awareness. Personally, my favorite are still the videos made by Yasmin Ahmad, one of the best film directors in Malaysia as her videos always touched the heart of many Malaysians even today….
Martin Tang
SELANGOR, JUNE 9, 2018 – The sharing is exclusively for Selangor Accelerator Programme (SAP), who are ready for their first pitch to become the top ten! This time around, the Digital Marketing Manager of Exabytes Digital, Jerrick Yeoh shared case studies, real life scenarios and the latest tricks of Facebook and Instagram Advertising. All in all, the startups were very active in asking questions and engagement was fantastic for the quiz in the sharing session. For example, when…
SELANGOR, MAY 20, 2018 – Exabytes Digital is proud to be the part of the Selangor Accelerator Programme (SAP) 2018, an intensive 4-month programme to the startup in the country. The SEO training is in the “Acceleration” stage where all participating startups get to meet experienced mentors and industry leaders to increase their chances of joining the international pitching competition in September this year. Exabytes as one of the partners of SITEC (Selangor Digital Creative Centre), the organizer of this…
Each year, Facebook organizes a developer conference, Facebook F8 to showcase their latest technology. As usual, everyone is anticipating the announcements and new updates from Mark Zuckerberg on some of the most popular apps in the world, such as Facebook, Instagram, Messenger and WhatsApp. This year, one of the most anticipated highlights is no doubt the new dating app feature in the upcoming Facebook App. Could this mark the end of Tinder? Let’s wait and see the response when it’s…
What is Facebook Video Ads? Do you like watching videos on Facebook? Chances are rather high that the video you consume on Facebook either on web or app, is Facebook Video Advertisements. Indeed, online users love watching videos that provide interesting ideas, giving good value, providing learning opportunities and entertainment. Moreover, we had seen numerous studies highlighting the importance of videos on social media: 100 million hours of videos are watched each day on Facebook. (TechCrunch) 500 million people watch…
PENANG, APRIL 11, 2018 – As part of teaching and sharing more about the digital marketing to education sectors, School of Computer Sciences of Universiti Sains Malaysia (USM) has invited Exabytes Digital to become a speaker. We felt very honoured to be invited for the 2 hours session from 9.00am-11.00am, talking to the CMT421 – E-Business Strategy students. Martin Tang, the Digital Marketing Specialist of Exabytes Digital, shared on the real world knowledge about digital marketing during that session. To…
Recently, a Malaysian-born woman who took part in the reality TV show, MasterChef UK was eliminated. The reason: the chicken skin needs to be “crispy” for Rendang. The news suddenly became viral as many netizens keep commenting and publishing their opinions about the decision of the MasterChef judge. In this post, let me share with you how this news could go viral, and let’s check out how you can learn and apply it to your business. Viral Marketing Obviously,…
What is mobile-first indexing? According to the Google Webmaster Central Blog, mobile-first indexing means Google will predominantly use the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page’s content when evaluating the relevance of a page to a user’s query. Since the majority of users now access Google via a mobile device, the index will primarily use the mobile version of a page’s content from now onwards. Google has…
If you’re a social media marketer who always strives to succeed on social media platforms, keeping up with the new feature updates and putting them into full use are extremely important. Yes, at Exabytes Digital, it’s our job to explore all possibilities and make full use of all the latest technology and tools on the social media to bring more value to our customers. In this blog post, I will summarize all the latest social media updates that you should…
Every advertiser should know that a well-designed Facebook Ad is essential to increasing the effectiveness of a social media marketing campaign. In fact, the first thing any business would want to find out about their competitors would be the advertisements they are using, and how well are they using them. Fortunately, if you want to find out your competitors’ Facebook Ads, you can use the free tool from AdEspresso to search their vast collection of ads for free. It’s always…