Blog

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Top 8 Digital Marketing Trends for 2019

2018 has almost come to an end. Most of the merchants are already busy preparing for the last wave of promotions, namely the year-end sales. It’s undeniably true that 2018 is a very important year for eCommerce, which has grown exponentially in Malaysia along with other countries in the world. Here is my take on the digital marketing trends 2019 in Malaysia.   1. Artificial Intelligence (AI) While AI is not really new, we can expect the maturity of this…

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Not Good at Sales? Have you checked out these 6 Insightful Data?

The ultimate question for every business: How do I increase my sales? Regardless of industry, I’m pretty sure you will encounter bad sales in certain months of the year. In this blog post, I will share the 6 insightful data that you can use to catapult your sales. In fact, every business should check these data from time to time. So let’s see how we can utilize these data to the fullest! 1. Search Volume If you dealing with paid…

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Still follow the traditional marketing funnel? It’s time for a change!

Human behaviour keeps changing; people respond differently based on situation and time. If you’re still using the traditional marketing funnel for your digital marketing campaigns, it’s time to evaluate your strategy. Today, people are no longer following a linear path from awareness to consideration to purchase. For more details, I highly recommend read the post from Think with Google: How Intent is Redefining The Marketing Funnel. But of course, there is not a universal marketing funnel for all products and…

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Google Analytics Workshop – Exabytes Digital Day

SELANGOR, SEPTEMBER 27, 2018 – Finally, we fulfilled the overwhelming requests from our valued customers — the Google Analytics Workshop was organized, with 120+ participants showing up at the workshop venue, CO3 Social Office, a place sponsored by the co-organizer of this event, CO3 Social Office Sdn Bhd. To cater for the learning needs of participants with different levels of knowledge in Google Analytics, the organizer had decided to split the workshop into two target audiences: 1) Google Analytics for…