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Our most current advice, updates, reviews on digital marketing cover the most important channels to grow your business online.  
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: Hari Raya 2020 Video Ads in Malaysia [Compilation]

For obvious reasons, this year’s Hari Raya is not the same as the years before. With the Conditional Movement Control Order (CMCO) still in place, many of our fellow Muslim friends are unable to visit their family and loved ones this Raya. Hence, many families have resorted to virtual Balik Kampung due to the ban on interstate travel as well. Admittedly, we are in rough times but that doesn’t mean there is no light at the end of the tunnel….

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: Google: Mobile-First Indexing for All Websites by Sep 2020

Finally, Google announced mobile-first indexing, which would be applied to all websites by September 2020.

In fact, it’s already been 4 years since the early stage of experimenting and implementing mobile-first indexing for Google search.

Why does Google search emphasize so much on mobile?

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: Work from Home Like a King! These Apps/Tools Can Help..

I’m pretty sure almost the whole world is affected by the Covid-19 outbreak. Many of us, including the Exabees, have to work from home during MCO (Movement Control Order) to prevent the virus from spreading. Many businesses are still running although no one is working at the office. As you read the tips in this post, many hidden warriors are working relentlessly to keep the business running during this challenging time. If a company has a work from home culture,…

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: Branding Strategies for Startups To Do Immediately!

People in the Marketing industry constantly use the term Branding or Brand Strategies but what does it actually entitle? What are the steps needed to make sure your business stands out from the crowd, especially if you’re a young startup? These are some of the things that we discussed in the #TECH Kampar 2020 event this month. Held at the Universiti Tunku Abdul Rahman (UTAR) Kampar campus, on the 4th March 2020, the event hosted several companies who were able…

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: Chinese New Year – CNY 2020 Video Ads in Malaysia [Compilation]

It feels like the year just started and we’re already looking forward to pineapple tarts and red packets. Chinese New Year is just around the corner and we have our yearly compilation of all local CNY ads! Since the year of the Rat symbolises family, fertility and reunion, many of the ads are family-centric. With the addition of it being a new decade, the year is meant to bring us growth and renewal.  From funny ones that make us laugh…

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: Digital Service Tax 2020 and Withholding Tax in Malaysia

*LATEST UPDATE: NO MORE DIGITAL SERVICE TAX FOR EXABYTES DIGITAL SERVICES As stated at the “Guide on: Digital Services” as issued by the Royal Malaysian Customs Department: “Effective 1st January 2020, service tax shall be charged and levied on any digital service provided by a foreign registered person (FRP) to any consumer in Malaysia.” This implementation comes into effect for digital advertising services such as Facebook Ads, Google Ads, Linked Ads in Malaysia. What is Digital Services? “Digital service” means…

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: How can I utilize the “People also ask” questions on Google for SEO?

What is “People also ask” on Google? The “People also ask” (PAA) box is a search engine result page (SERP) feature that has appeared on Google for quite some time. When we perform a search on Google, a box of “People also ask” will appear (for both desktop and mobile). *I will use the search keywords ‘external monitor’ as the example throughout this post. The structure of “People also ask” contains around four related questions to the keyword you search,…

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: Top 8 Digital Marketing Trends for 2020

In just a blink of an eye 2019 is almost coming to an end and we move forward in entering a new era of Business 4.0. For those of you are not in the loop, Business 4.0 is the result of Industry 4.0, the fourth evolution of how industries are enhanced and modified to fit that current era’s needs using the technology that is available at our disposal. Essentially what it means is that businesses are required to adopt as…

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: My Sharing with Developer Circle Penang.. How Structured Data Can Boost Your SEO (Website Rankings)?

Thanks to the invitation by Developer Circle Penang community, especially Mr. Gooi Liang Zheng (the Penang Lead of Facebook Developer Circle), I had the opportunity to share my SEO knowledge to fellow members. The SEO & Marketing Meetup took place at aCAT Penang, Georgetown. The two speakers of the event were Calvin Lee and myself. As the first speaker, I was delighted to share on Structured Data about search engine optimization (SEO). Calvyn Lee took the stage later and shared…