Blog

Our most current advice, updates, reviews on digital marketing cover the most important channels to grow your business online.  
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30 Jul: 5 Types of E-Commerce Email Marketing You Should Use Now

If you run an e-commerce business, email marketing is one of the most effective tools to retain customers. The important point to remember is don’t hard-sell to your client base using email marketing all the time. Email marketing when overdone, can look like spam, and nobody loves it. Despite the emergence of new e-commerce websites every day, most online stores still don’t fully utilize their clients’ emails. If you have no idea which email marketing software is suitable for your…

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19 Jul: 4 Powerful and Free Tools to Research Your Competitors

Everyone keeps asking me the same question: How do you know so much about your competitors? Well, the answer is a simple one — because I know the free tools to spy on them. In fact, all of us can follow the same steps and learn within minutes. I’m serious! 🙂 Let’s discover and research your competitors now! 1) SimilarWeb First, visit https://www.similarweb.com/. Enter your competitor’s website URL. Let’s take apple.com as an example. The first section will tell you…

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12 Jul: Top 10 Persons with the Most Twitter Followers in Malaysia [July 2018]

Apart from Facebook and Instagram, do you know that Twitter is one of the most used social media platform in Malaysia? With more than 2.2 millions active Twitter users in Malaysia, it has been estimated that it would grow to 2.4 million users in 2019. If your target audience is primarily Malay, you have all the reason to have your brand appear on Twitter as well. Number of Twitter users in Malaysia from 2014 to 2019 (in millions) Source: https://www.statista.com/statistics/490591/twitter-users-malaysia/…

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04 Jul: 6 Digital Marketing New Updates You Must Know! [July 2018]

Instagram TV To celebrate one billion Instagram users, Instagram is launching IGTV. What’s cool about this IGTV? You can now upload a video as long as 10 minutes. The extended video duration/play time means you can let audience watch more of your products and services. Another key highlight is Instagram now emphasizes on vertical videos to give mobile users a better experience while they’re holding their smartphones vertically. If you already have several videos, we highly recommend you to make…

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25 Jun: WWW or Without WWW – Which works better for my website SEO?

This is one of the all-time favourite questions among new website owners. While many have already researched and decided to buy a new domain name for the website, most of them are still undecided on whether “to www” or “not to www”? The quick answer? Search engines such as Google DOES NOT give SEO advantage on whether you’re using www or not. In fact, Google has said that it all depends on your preference.   What is the best practice?…

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18 Jun: RED “Not Secure” Warning for HTTP Websites Starting OCT 2018 – Google Chrome

Have you noticed the “Not Secure” warning in the search bar in Google Chrome for websites that have not adopted HTTPS encryption? Beginning July 2018, Chrome will mark all HTTP sites as “Not secure”. In the next update, Chrome 68 will fully display the “Not Secure” notice. In fact, Google Security Blog already published the same warning in February 2018.   RED “Not Secure” for HTTPS Websites We knew that Google really takes HTTPS usage seriously when the Chromium Blog…

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14 Jun: 4 Lessons Learned After Watching Malaysia Hari Raya Video Ads

As a Malaysian, one of my favourite things is being able to celebrate various festivals and holidays. In fact, Malaysia has multiple public holidays (up to 20 days of public holidays) in a year. As usual, every festive season presents a golden opportunity for businesses to spread brand awareness. Personally, my favorite are still the videos made by Yasmin Ahmad, one of the best film directors in Malaysia as her videos always touched the heart of many Malaysians even today….

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11 Jun: FB & IG Ad Strategy Sharing to Selangor Accelerator Programme Startups

SELANGOR, JUNE 9, 2018 – The sharing is exclusively for Selangor Accelerator Programme (SAP), who are ready for their first pitch to become the top ten! This time around, the Digital Marketing Manager of Exabytes Digital, Jerrick Yeoh shared case studies, real life scenarios and the latest tricks of Facebook and Instagram Advertising.     All in all, the startups were very active in asking questions and engagement was fantastic for the quiz in the sharing session. For example, when…

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23 May: Selangor Accelerator Programme 2018 – SEO Training for Startups

SELANGOR, MAY 20, 2018 – Exabytes Digital is proud to be the part of the Selangor Accelerator Programme (SAP) 2018, an intensive 4-month programme to the startup in the country. The SEO training is in the “Acceleration” stage where all participating startups get to meet experienced mentors and industry leaders to increase their chances of joining the international pitching competition in September this year. Exabytes as one of the partners of SITEC (Selangor Digital Creative Centre), the organizer of this…

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21 May: Facebook F8 Conference: What You Need To Know

Each year, Facebook organizes a developer conference, Facebook F8 to showcase their latest technology. As usual, everyone is anticipating the announcements and new updates from Mark Zuckerberg on some of the most popular apps in the world, such as Facebook, Instagram, Messenger and WhatsApp. This year, one of the most anticipated highlights is no doubt the new dating app feature in the upcoming Facebook App. Could this mark the end of Tinder? Let’s wait and see the response when it’s…