From time to time, WhatsApp introduces new features to offer its users better usability in the messaging app. This time around, WhatsApp announced a major update to its privacy settings ahead of the election in India. With this new privacy update, you get to decide who can add you to the WhatsApp chat group. No more worries about being added to any unknown group, especially by spammers without your consent. This update is important to fight the spread of fake…
Martin Tang
Although Facebook is still the champion in terms of total social media users in Malaysia, but the average age of Facebook users are aging. In contrast, Instagram is booming now especially for younger generation (below 25 years old). In a few years time, the majority of Instagram users will have higher buying power, they are the next wave of future consumers. Good news from Instagram, you can buy and checkout without leaving Instagram. Yes, perform all transactions within the app…
1. Facebook Facebook Page Admin is now able to respond to Instagram Messages from Page Inbox The Feb 2019 update from Facebook is focusing on simplifying messaging for page admins. Finally, Facebook Page admins are able to respond to Instagram direct messages (DM) from their Facebook Page inbox. This update is life savior to all social media admins that wish to combine all messaging under one platform, and a good news to those who need to reply private messages from…
No kidding! There are over 40 Chinese New year video ads for this year! Some brands/businesses even have 2 videos dedicated for this festive season. Unlike previous years, the willingness to invest in professional video ads is higher among various brands in Malaysia. More and more businesses have realized the importance of brand awareness and video ads are no doubt, one of the best options. In fact, it’s a great idea to advertise via YouTube Ads, Facebook Ads, Instagram Ads…
: [Announcement] Withholding Tax & Service Tax on Imported Services For Digital Advertising Services
*LATEST UPDATE: NO MORE DIGITAL SERVICE TAX FOR EXABYTES DIGITAL SERVICES What is Withholding Tax? Withholding tax is an amount withheld by the party making payment (payer) on income earned by a non-resident (payee) and paid to the Inland Revenue Board of Malaysia. ‘Payer’ refers to an individual/body other than individual carrying on a business in Malaysia. He is required to withhold tax on payments for services rendered/technical advice/rental or other payments made under any agreement for the use of…
Some say every digital marketer needs to go through a long process and journey to excel in the digital marketing career. That is in fact, very true. To become a good digital marketer in 2019, one needs to have a good foundation on the marketing concept. From websites, content creation, Google Ads, Facebook Ads, Insta stories, LinkedIn, podcasts, video advertising, SEO, chatbots and email marketing, we, the digital marketers need to know almost everything. For small businesses and startups, most…
At the time (17 Jan 2019, 11.22am) I wrote this blog post, this Instagram post had already achieved 46 millions likes. I bet it can reach 100 millions likes in the near future. Yup, it’s just a stock image of an egg, and it has become the most popular Instagram post now. You know what?! the egg is taking over Kylie Jenner’s shot of her newborn daughter. View this post on Instagram stormi webster 👼🏽 A post shared by Kylie…
Every day, countless Internet users watch millions of minutes of YouTube videos. It’s time we look back to some of the best of the best YouTube Ads around the globe in 2018. Businesses can watch, learn the storyline and composition, and the way the best video ads are put together. If you want to stand out from the competition in 2019, video ads can be one of the most effective tools and strategies. People will remember your brand after watching…
2018 has almost come to an end. Most of the merchants are already busy preparing for the last wave of promotions, namely the year-end sales. It’s undeniably true that 2018 is a very important year for eCommerce, which has grown exponentially in Malaysia along with other countries in the world. Here is my take on the digital marketing trends 2019 in Malaysia. 1. Artificial Intelligence (AI) While AI is not really new, we can expect the maturity of this…
The ultimate question for every business: How do I increase my sales? Regardless of industry, I’m pretty sure you will encounter bad sales in certain months of the year. In this blog post, I will share the 6 insightful data that you can use to catapult your sales. In fact, every business should check these data from time to time. So let’s see how we can utilize these data to the fullest! 1. Search Volume If you dealing with paid…