19 Mar: Top 5 Facebook Advertising Mistakes

Ad Frequency Most advertisers do not look at the ad frequency when they advertise their campaigns. Having an Ad Frequency above 3 can mean that your audience will be seeing your ad at least 3 times. More often than not, high ad frequency works well for brand awareness but not for the conversion rate. It may cause your campaign to become less cost effectiveness as you are targeting the same people with the same message, and expecting different results at…


02 Mar: ‘Hire’ a Chatbot to Manage Your Fan Page!

Have you heard of Chatbot? An automatic AI (artificial intelligence) bot that can help you to save lots of time managing your business fan page! In fact, more and more companies have discovered this super efficient software and started to use them. You can use it too to increase efficiency and speed up your work! Check out the reasons why more and more people are using Chatbot to manage their business fan page!   Reduce Customer Service Workload & Increase…


13 Feb: Hiding enquiry comment on FB – Good or Bad?

Are you worried that your competitors might steal your leads if they can see the enquiries posted in the comment box? There are in fact, several reasons why some of the business owners decide to do this. For example: Most business owners do not want their leads to be exposed to competitors as they can steal the leads without sending a single cent. ┬áSome business owners block or ban certain people who comment on their FB fan page, if they…