Martin Tang

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: 20+ CNY Video Advertisement 2021 – Year of Ox

Year of the Ox 2021 is the most unique Chinese New Year (CNY) for many Malaysians. Apparently, the COVID-19 pandemic has dramatically changed the way we communicate and interact.  Despite all the changes, we hope the spirit of Chinese New Year fills your heart with happiness and joy!  Presenting to you some of the best Chinese New Year video advertisements for 2021. We hope you have fun watching them while muching your favourite Chinese New Year cookies!  Enjoy!   1….

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: 6 Latest Trends You Can’t Ignore in Wholesale Distribution

The coronavirus pandemic has disrupted different industries and created unprecedented situations around the world. As a result, the global supply chains have been adversely impacted due to the closure of factories, warehouses, and wholesale distribution centres. Businesses are suffering from massive financial losses in this challenging time. However, such circumstances have also allowed companies to explore new opportunities to operate their business in an efficient and profitable manner. Today, some interesting trends are becoming highly popular in wholesale distribution. In…

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: 5 Steps to Build a Digital Marketing Plan

Due to the emergence of the COVID-19 pandemic around the world in 2020, it’s no secret that going online is the future. The rate of business digitalization transformation is rising exponentially, and the trend is set to continue in many years to come. It doesn’t matter if it’s for a long term or short term digital marketing project – a plan is essential for every successful marketing campaign. With good teamwork, building a transparent, clear and defined digital marketing plan…

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: Google: Mobile-First Indexing for All Websites by Sep 2020

Finally, Google announced mobile-first indexing, which would be applied to all websites by September 2020.

In fact, it’s already been 4 years since the early stage of experimenting and implementing mobile-first indexing for Google search.

Why does Google search emphasize so much on mobile?

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: Work from Home Like a King! These Apps/Tools Can Help..

I’m pretty sure almost the whole world is affected by the Covid-19 outbreak. Many of us, including the Exabees, have to work from home during MCO (Movement Control Order) to prevent the virus from spreading. Many businesses are still running although no one is working at the office. As you read the tips in this post, many hidden warriors are working relentlessly to keep the business running during this challenging time. If a company has a work from home culture,…

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: Chinese New Year – CNY 2020 Video Ads in Malaysia [Compilation]

It feels like the year just started and we’re already looking forward to pineapple tarts and red packets. Chinese New Year is just around the corner and we have our yearly compilation of all local CNY ads! Since the year of the Rat symbolises family, fertility and reunion, many of the ads are family-centric. With the addition of it being a new decade, the year is meant to bring us growth and renewal.  From funny ones that make us laugh…

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: Digital Service Tax 2020 and Withholding Tax in Malaysia

*LATEST UPDATE: NO MORE DIGITAL SERVICE TAX FOR EXABYTES DIGITAL SERVICES As stated at the “Guide on: Digital Services” as issued by the Royal Malaysian Customs Department: “Effective 1st January 2020, service tax shall be charged and levied on any digital service provided by a foreign registered person (FRP) to any consumer in Malaysia.” This implementation comes into effect for digital advertising services such as Facebook Ads, Google Ads, Linked Ads in Malaysia. What is Digital Services? “Digital service” means…

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: How can I utilize the “People also ask” questions on Google for SEO?

What is “People also ask” on Google? The “People also ask” (PAA) box is a search engine result page (SERP) feature that has appeared on Google for quite some time. When we perform a search on Google, a box of “People also ask” will appear (for both desktop and mobile). *I will use the search keywords ‘external monitor’ as the example throughout this post. The structure of “People also ask” contains around four related questions to the keyword you search,…

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: My Sharing with Developer Circle Penang.. How Structured Data Can Boost Your SEO (Website Rankings)?

Thanks to the invitation by Developer Circle Penang community, especially Mr. Gooi Liang Zheng (the Penang Lead of Facebook Developer Circle), I had the opportunity to share my SEO knowledge to fellow members. The SEO & Marketing Meetup took place at aCAT Penang, Georgetown. The two speakers of the event were Calvin Lee and myself. As the first speaker, I was delighted to share on Structured Data about search engine optimization (SEO). Calvyn Lee took the stage later and shared…